PHILADELPHIA — Leon Harris, 35, is intimately conversant in the devastation weapons can inflict. Robbers shot him within the again almost twenty years in the past, leaving him paralyzed from the chest down. The bullet stays lodged in his backbone.
“If you get shot,” he stated, “you cease fascinated about the long run.”
He’s anchored by his spouse and baby and religion. He as soon as needed to work as a forklift driver however has constructed a secure profession in info know-how. He finds camaraderie with different gunshot survivors and in advocacy.
Nonetheless, trauma stays lodged in his day by day life. As gun violence surged within the shadows of the covid pandemic, it shook Harris’ fragile sense of safety. He moved his household out of Philadelphia to a leafy suburb in Delaware. However a nagging concern of crime persists.
Now he is considering shopping for a gun.
Harris is considered one of tens of hundreds of Individuals killed or injured every year by gun violence, a public well being disaster that escalated within the pandemic and churns a new victim right into a hospital emergency room each half hour.
Over the previous twenty years, the firearm trade has ramped up production and stepped up gross sales campaigns via social media influencers, convention shows, and promotions. An trade commerce group acknowledged that its conventional buyer was “pale, male and stale” and in recent times started focusing on Black people and other communities of color who’re disproportionately victimized by gun violence.
The Trump administration has moved to cut back federal oversight of gun companies, heralding a new era introduced by the Bureau of Alcohol, Tobacco, Firearms and Explosives as “marked by transparency, accountability, and partnership with the firearms trade.”
The ache of gun violence crosses political, cultural, and geographic divides — however no group has suffered as a lot as Black folks, comparable to Harris. They had been almost 14 occasions as more likely to die by gun murder than white folks in 2021, researchers said, citing federal knowledge. Black males and boys are 6% of the inhabitants however more than half of murder victims.
Washington has provided little reduction: Weapons stay considered one of few client merchandise the federal authorities does not regulate for well being and security.
“The politics of weapons within the U.S. are so out of whack with correct priorities that ought to deal with well being and security and most basic rights to stay,” stated legal professional Jon Lowy, founding father of Global Action on Gun Violence, who helped signify Mexico in an unsuccessful lawsuit towards Smith & Wesson and different gunmakers that reached the Supreme Courtroom. “The U.S. permits and allows gun trade practices that might be completely unacceptable wherever else on the planet.”
KFF Well being Information undertook an examination of gun violence throughout the pandemic, a interval when firearm deaths reached an all-time excessive. Reporters reviewed tutorial analysis, congressional studies, and hospital knowledge and interviewed dozens of gun violence and public well being consultants, gun house owners, and victims or their family.
The examination discovered that whereas public officers imposed restrictions supposed to forestall covid’s unfold, politicians and regulators helped gasoline gun gross sales — and one other public well being disaster.
As state and native governments shut down faculties, suggested residents to remain house, and closed gyms, theaters, malls, and different companies to cease covid’s unfold, President Donald Trump saved gun shops open, deeming them essential businesses essential to the functioning of society.
White Home spokesperson Kush Desai didn’t reply to interview requests or reply questions in regards to the Trump administration’s efforts to cut back regulation of the firearm trade.
In the course of the pandemic, the federal authorities gave firearm companies and teams greater than $150 million in monetary help via the Paycheck Safety Program, at the same time as some companies reported brisk gross sales, based on an analysis from Everytown for Gun Security, an advocacy group.
Federal officers stated this system would maintain folks employed, however tens of millions of {dollars} went to firearm corporations that didn’t say whether or not it might save any jobs, the report stated.
About 1 in 5 American households purchased a gun throughout the first two years of the pandemic, together with tens of millions of first-time patrons, based on survey knowledge from NORC on the College of Chicago.
Harris is keenly conscious of what drives the demand.
“Weapons aren’t going away except we get to the foundation of individuals’s fears,” he stated.

Surveys show most Individuals who personal a gun really feel it makes them safer. However public well being knowledge means that proudly owning a gun doubles the risk of murder and triples possibilities of suicide in a house.
“There’s no proof that weapons present a rise in safety,” stated Kelly Drane, analysis director for the Giffords Law Center to Prevent Gun Violence. “We’ve got been informed a basic lie.”
Report Deaths
Lower than a yr into the pandemic, 20-year-old Jacquez Anlage was shot lifeless in a Jacksonville, Florida, house. 5 years later, the killing stays unsolved.
His mom, Crystal Anlage, stated she fell to her knees and wailed in grief on her garden when police delivered the information.
She stated Jacquez overcame years within the foster care system — residing in 36 houses — earlier than she and her husband, Matt, adopted him at age 16.
Jacquez Anlage had simply moved into his personal house when he was shot. He cherished animals and needed to grow to be a veterinary technician. He was form and loving, Crystal Anlage stated, with the 6-foot-4, 215-pound physique of the soccer and basketball participant he’d been.
“He was simply getting to a degree in life the place he felt protected,” Crystal Anlage stated.
Gun violence researchers say dad and mom like Crystal Anlage carry trauma that destroys their sense of safety.
Anlage stated she endures post-traumatic stress dysfunction and nervousness. She is petrified of weapons and fireworks.
However she has made one thing significant of her son’s killing: She co-founded the Jacksonville Survivors Basis, which works to lift consciousness in regards to the affect of murder and to help grieving dad and mom.
“Jacquez’s dying can’t be in useless,” she stated. “I need his legacy to be love.”
His legacy and that of different younger males killed by weapons is muted by firearm producers’ highly effective message of concern.
In the course of the pandemic, gun entrepreneurs informed Individuals they wanted firearms to defend themselves towards criminals, protesters, unreliable cops, and racial and political unrest, according to a petition filed by gun management advocacy teams with the Federal Commerce Fee.
In a since-deleted June 18, 2020, Instagram post from Lone Wolf Arms, an Idaho-based producer, a protester is depicted being confronted by law enforcement officials in riot gear between the phrases “Defund Police? Defend Your self,” the petition reveals. The caption says, “10% to 25% off demo weapons and full pistols.”
Impression Arms, a web based gun vendor, posted a picture on Instagram on Aug. 3, 2020, displaying an individual placing a rifle in a backpack, the doc says. “The world is fairly loopy proper now,” the caption reads. “Not a foul thought to pack one thing extra environment friendly than a handgun.”
The Nationwide Rifle Affiliation in 2020 posted on YouTube a four-minute video of a Black girl holding a rifle and telling viewers they want a gun within the pandemic. “You could be stockpiling up on meals proper now to get via this present disaster,” she stated, “however in case you aren’t making ready to defend your property when all the things goes unsuitable, you’re actually simply stockpiling for anyone else.”
The messaging labored. Background checks for firearm gross sales soared 60% from 2019 to 2020, the yr the federal authorities declared a public well being emergency.
The identical yr, greater than 45,000 Americans died from firearm violence, the best quantity up until then. In 2021, the record was damaged once more.
Weapons offered in the beginning of the pandemic had been extra more likely to wind up at crime scenes inside a yr than in any earlier interval, based on a report by Democrats on Congress’ Joint Financial Committee, citing ATF knowledge.
Gun producers “used disturbing gross sales ways” following mass shootings in Buffalo, New York, and Uvalde, Texas, “whereas failing to take even primary steps to observe the violence and destruction their merchandise have unleashed,” based on a separate memo launched by congressional Democrats in July 2022 following a Home Oversight and Reform Committee investigation of trade practices and income.
The firearm trade has marketed “to white supremacist and extremist organizations for years, taking part in on fears of presidency repression towards gun house owners and fomenting racial tensions,” the Home investigation stated. “The rise in racially motivated violence has additionally led to rising charges of gun possession amongst Black Individuals, permitting the trade to revenue from each white supremacists and their targets.”
In 2024, then-President Joe Biden’s Division of the Inside offered a $215,000 grant to the Nationwide Capturing Sports activities Basis, a number one firearm industry trade group, to assist corporations market weapons to Black Individuals.
The Federal Commerce Fee is chargeable for defending customers from misleading and unfair enterprise practices and has the ability to take enforcement motion. It issued warnings to corporations that made unsubstantiated claims their merchandise may forestall or deal with covid, as an example.
However when households of gun violence victims, lawmakers, and advocacy teams asked the FTC in 2022, throughout Biden’s time period, to investigate how firearms had been marketed to kids, folks of shade, and teams that espouse white supremacy, officers didn’t announce any public motion.
This summer season, the Nationwide Capturing Sports activities Basis pressed its case to the FTC and derided “a coordinated ‘lawfare’ marketing campaign” that it stated gun management teams have waged towards “constitutionally-protected firearm promoting.”
FTC spokesperson Mitchell Katz declined to remark, saying in an electronic mail that the company doesn’t acknowledge or deny the existence of investigations.
Serena Viswanathan, who retired as an FTC affiliate director in June, told KFF Health News that the company misplaced at the least 1 / 4 of the workers in its promoting practices division after Trump got here into workplace in January.
Gun corporations Smith & Wesson, Lone Wolf Arms, and Impression Arms didn’t reply to requests for remark. Neither did the Nationwide Capturing Sports activities Basis or the NRA.
In an August 2022 social media post, Smith & Wesson President and CEO Mark Smith stated gun producers had been being wrongly blamed by some politicians for the pandemic surge in violence, saying cities experiencing violent crime had “promoted irresponsible, soft-on-crime insurance policies that always deal with criminals as victims and victims as criminals.”
He added, “Some now search to ban firearm producers and supporters of the 2nd Modification from promoting merchandise in a fashion designed to remind law-abiding residents that they’ve a Constitutional proper to bear arms in protection of themselves and their households.”
Weapons and Race
In 2015, the Nationwide Capturing Sports activities Basis gathered supporters at a convention in Savannah, Georgia, and urged the firearm trade to diversify its buyer base, based on a YouTube video and studies from Everytown for Gun Safety and the Violence Policy Center.
Aggressive shooter Chris Cheng gave a presentation referred to as “Range: The Subsequent Massive Alternative.” Screenshots from the convention embrace slides purporting to indicate “demographics,” “psychographics,” and “technographics” of Black and Hispanic shooters.
The slides described Black shooters as “expressive and assured socially, in a crowd” and “much less more likely to be married and to be a university grad.” They stated Hispanic shooters had been “way more trusting of promoting and celebrities.”
Nick Suplina, senior vice chairman for legislation and coverage at Everytown for Gun Security, stated trade advertising and marketing shifted within the latter half of the twentieth century as the recognition of looking declined. The brand new gross sales pitch: weapons for private security.

“They stated, ‘We have to break into new markets,’” Suplina stated. “They recognized girls and folks of shade. They didn’t have numerous success till the pandemic, the Black Lives Matter motion, and the dying of George Floyd. The advertising and marketing says, ‘You deserve the Second Modification too.’ They’re promoting the product as an antidote to concern and nervousness.”
Gun producers had been harshly criticized within the Oversight Committee’s 2022 investigation for advertising and marketing merchandise to folks of shade, as gun violence stays a number one reason behind dying for younger Black and Latino males.
On the similar time, some corporations additionally promoted assault rifles to white supremacist teams who imagine a race struggle is imminent, the investigation discovered. One firm offered an AK-47-style rifle referred to as the “Massive Igloo Aloha,” a reference to an anti-government motion, it stated.
Nonetheless, Philip Smith needs extra Black folks to get weapons for cover.
Smith stated he was working as a human assets guide a decade in the past when he bought the concept to type the National African American Gun Association, which helped the Nationwide Capturing Sports activities Basis compile its report on speaking with Black customers.
Smith encourages Black folks to purchase firearms for self-defense and get correct coaching on the best way to use them.
After 10 years, Smith stated, his group has about 45,000 members nationwide. Single members pay $39 a yr and {couples} $59, which provides them entry to reductions from the group’s company companions, together with gunmakers, and raffles for gun giveaways, based on its web site.
The police killing of Michael Brown in Ferguson, Missouri, and the taking pictures dying of Florida teenager Trayvon Martin helped spark early curiosity from medical doctors, attorneys, and others in becoming a member of the group, he stated. However curiosity took off throughout the pandemic, he stated, even amongst Democrats who had resisted the concept of proudly owning a gun.
“A whole lot of individuals referred to as me and stated, ‘I don’t agree with something you’re saying, however what sort of gun ought to I purchase,’” Smith recalled.
Smith, describing himself as “quiet, nerdy, and Afrocentric,” stated criticism of weapons misses the purpose.
“My ancestors bled for us to have this proper,” he stated. “Are there some racist white folks? Sure. However we must always purchase weapons as a result of there’s a want. Nobody is forcing us to purchase weapons.”
‘American Amnesia’
In the course of the pandemic, gun violence took its biggest toll on racially segregated neighborhoods in locations comparable to Philadelphia, the place roughly 1 in 4 residents stay in poverty.
A city report says a one-year interval within the pandemic noticed greater than 2,300 shootings, or about six a day. Lots of the circumstances haven’t been solved by police.
Metropolis officers cited the increase in gun gross sales within the report: Fewer than 400,000 gross sales befell in Pennsylvania in 2000, however in 2020 it was greater than 1 million.
Gun gross sales have dropped for the reason that pandemic ended, however the hurt they’ve brought about persists.
At a convention final yr contained in the Eagles’ soccer stadium, victims of firearm violence or their family joined activists to share accounts of near-death experiences and the grief of shedding family members.
Work flanked the stage and the assembly area to commemorate individuals who had been fatally shot, almost all younger folks of shade, below messages comparable to “You’re cherished and missed perpetually” and “These we love by no means depart.”
Marion Wilson, a group activist, stated he believes the nation has forgotten the struggling Philadelphia and different cities endured throughout the pandemic.
“We undergo from the illness of American amnesia,” he stated.

Harris was on his approach house from a job at Burlington Coat Manufacturing unit almost twenty years in the past when robbers adopted him from a bus cease and demanded cash. He stated he had none and was shot.
Harris had spent his adolescence fixing automobiles along with his grandfather, when he wasn’t in school or attending church. He remembers mendacity in a hospital mattress, overcome with a way of helplessness.
“I needed to be taught to feed myself once more,” he stated. “I used to be like a child. I needed to be taught to take a seat up so I may use a wheelchair. The one approach I bought via it was my religion in God.”
Harris endured years of rehabilitation and counseling for PTSD. As somebody in a wheelchair, he stated, he generally fears for his security — and a gun could also be one of many few methods to guard himself and his household.
“I’m mulling it over,” Harris stated. “I’m afraid of my trauma hurting another person. That’s the one cause I haven’t gotten one but.”
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